Marketing & Content

Who is your audience? What message do you want them to recieve? What action do you want them to take? What info do they want and how do they want to get it? How DON´T they want to be communicated with? User and customer profiling. Creation of buyer personas and customer journeys. Digital content strategy, development and implementation. Analytics and optimization.

This is where you tell people about your awesome product in a way that creates a bond with your brand, motivates purchasing or loyalty, and inspires your community to promote you organically. It's also where you continue to deepen your understanding of your public so you can keep your products and services relevant. Authenticity and a deep understanding of your target are key.